Charities Adapt to Overcrowded Funding Landscape:

How Matrix Trust is Offering a New Model for Corporate Ethical Purchasing

In recent years, charities have faced an increasingly crowded funding landscape, with many non-profit organizations vying for support from the same pool of businesses. As the number of charities grows and the demands on corporate budgets increase, the challenge of securing consistent and sustainable funding has become more complex. In response, innovative organizations like

Matrix Trust tied up with Orangutan TM Ltd to  find creative ways to engage businesses and donors, offering value-added solutions that benefit both corporates and the communities they serve. One such initiative is Matrix Trust’s partnership with suppliers, which enables companies to make ethical purchasing decisions that directly support charitable efforts.

The Overcrowded Corporate Funding Environment

Businesses are constantly approached by multiple charities seeking financial contributions, sponsorships, or partnerships. While many companies are committed to supporting charitable causes, their budgets are limited, and they often find themselves inundated with requests. As a result, charities that once relied heavily on corporate donations are now competing against a growing number of organizations, making it harder to secure long-term partnerships.

This increasing pressure on businesses to “do good” while managing their resources has led many to seek more strategic ways of integrating charitable giving into their operations. Rather than simply writing checks to charities, businesses are looking for mutually beneficial solutions that align with their goals, values, and financial realities.
Matrix Trust’s Innovative Ethical Purchasing Model

In response to these challenges, Matrix Trust has developed a unique model that goes beyond traditional corporate philanthropy. Rather than asking businesses for direct donations, Matrix Trust has teamed up with a range of suppliers to create a system where businesses can make everyday purchases in an ethical and impactful way.

Matrix Trust’s model allows companies to purchase services such as design, websites, training, team-building activities, workwear, and employee benefits from suppliers who offer the same competitive pricing as existing vendors. The key difference? A portion, or in some cases, all of the proceeds from these transactions are donated directly to Matrix Trust. This way, businesses can fulfill their operational needs while simultaneously contributing to a charitable cause—without increasing their costs.

How the Model Works

The ethical purchasing model is straightforward and easy for companies to integrate into their existing operations.

Here’s how it works:

Matrix Trust collaborates with carefully selected suppliers who provide a variety of business services and products. These suppliers agree to donate a portion of their proceeds to Matrix Trust whenever a corporate client makes a purchase through this program. The services available include:
Website design and development
Training and team-building programs
Workwear and uniforms
Employee benefits packages
Corporate event planning

and more

Businesses Purchase from Suppliers
Corporates can purchase the goods and services they need from these approved suppliers at the same market rates they would expect from their current providers. There is no additional cost for the company, making this an attractive option for businesses looking to manage their expenses while still supporting a good cause.

Suppliers Donate Proceeds to Matrix Trust
Once the transaction is complete, the supplier donates an agreed-upon percentage (or the full amount) of the sale to Matrix Trust. The business receives the product or service it requires, while Matrix Trust receives much-needed funding to support its charitable initiatives.

The Benefits for Corporates

The Matrix Trust ethical purchasing model offers several key benefits for businesses, beyond the obvious impact on the charity itself:
1. No Additional Cost

One of the primary advantages for businesses is that this model allows them to contribute to a charitable cause without increasing their operational costs. Since suppliers in the program charge the same rates as non-participating vendors, companies can continue with their standard purchasing while seamlessly supporting Matrix Trust’s charitable mission.
2. Strengthened Corporate Social Responsibility (CSR)

Participating in Matrix Trust’s ethical purchasing program is an easy way for businesses to enhance their CSR efforts. By integrating charitable giving into their everyday operations, companies can demonstrate their commitment to ethical practices and community support. This can improve a business’s reputation, foster customer loyalty, and even attract talent, as employees increasingly seek to work for organizations with a strong sense of social responsibility.
3. Long-Term Partnership Opportunities

Unlike one-off donations or annual sponsorships, the ethical purchasing model encourages ongoing support. As businesses continue to work with the same suppliers for their regular needs, Matrix Trust benefits from a steady stream of donations. This fosters a sustainable, long-term partnership that benefits both the company and the charity.
4. Transparency and Impact Reporting

Matrix Trust offers transparency in how the proceeds are used, ensuring that businesses can see the direct impact of their participation. Companies can receive reports on how their purchases have contributed to specific projects or programs, further enhancing the value of their involvement. This transparency helps businesses showcase their positive impact to stakeholders, customers, and employees.
The Benefits for Matrix Trust

For Matrix Trust, this ethical purchasing model offers a sustainable, scalable solution to the challenges posed by the overcrowded funding environment. Here’s how the model benefits the charity:

1. Diversified Funding Streams

By tapping into the operational spending of businesses, Matrix Trust creates a new and diverse funding stream that is less reliant on direct donations or fundraising campaigns. This allows the charity to better weather economic fluctuations or shifts in corporate giving priorities.

2. Long-Term Support

The model encourages ongoing support from businesses, as the transactions occur regularly whenever the company purchases services. This creates a dependable source of funding, enabling Matrix Trust to plan and execute long-term projects more effectively.

3. Increased Awareness

The ethical purchasing model also raises awareness of Matrix Trust’s mission and programs. As more businesses participate, word spreads about the charity’s innovative approach, potentially attracting new corporate partners, donors, and supporters.
Creating Value for All Stakeholders

Matrix Trust’s ethical purchasing model exemplifies how charities can adapt to the changing corporate giving landscape by offering solutions that benefit all stakeholders. For businesses, this model represents a cost-effective and impactful way to integrate charitable giving into their day-to-day operations. For suppliers, it provides an opportunity to align with a good cause while maintaining competitive pricing and customer satisfaction. And for Matrix Trust, it offers a sustainable funding solution that ensures they can continue making a difference in the community for years to come.