Businesses returning to contradeals to secure advertising

In today’s competitive market, many businesses struggle with underutilized assets, such as empty hotel rooms, vacant restaurant tables, or unsold products. BBX’s new solution leverages the power of barter to transform these spare capacities into valuable advertising and marketing opportunities.

 

How It Works:

BBX enables businesses to trade their unused capacity for advertising and marketing services within the BBX community. For example, a hotel with empty rooms can offer these rooms on the BBX platform. In return, the hotel receives BBX credits, which can be used to purchase advertising and marketing services, effectively funding their promotional activities without spending cash. There are already a large number of opportunities available including: leading national magazines, service station digital advertising, city focused publications and many lifestyle and business publications to choose between.

Benefits of BBX’s Cost-Neutral Advertising:

• Maximize Revenue: Convert unused capacity into valuable marketing resources.
• Reduce Cash Outlay: Fund advertising and marketing efforts without additional cash expenditure.
• Attract New Customers: Increase visibility and attract new customers through targeted advertising.
• Enhance Competitiveness: Stay ahead of competitors by utilizing otherwise wasted resources.

John Attridge, CEO of BBX, stated, “Our cost-neutral advertising solution is a game-changer for businesses looking to optimize their resources and enhance their marketing efforts. By using barter, businesses can turn their spare capacity into a powerful tool for growth and success.”